Fei Shao
6+ years designing data-heavy SaaS and AI-driven products, making complex data usable, trustworthy, and effective.
featured WORKS

Redesigning Market Intelligence

fintech | system thinking | UX Strategy

Consolidating fragmented tracking into one intelligent system for market monitoring.

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Building Trust With AI Powered Search

AI/ML | Design Vision

Making AI result transparent enough to trust, simple enough to use

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Making task compeletion flow effortless

User flow redesign | UI refresh

Streamlining building tours with clear guidance and real-time feedback.

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Peer to peer payment

Design concept | User research

How user research stopped a feature no one would use.

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Passion Projects

NED

web Design | volunteer

Evolving social norms in virtual workplaces

Research | master thesis
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